In short
A freelancer works well for one clearly defined task and a small budget. An agency makes sense when you need many specialists at once and a large team. For most small and mid-sized businesses the best choice is often a small studio: one person leading your project and a team of specialists, without the overheads of a big agency.
01Comparison
| Freelancer | Small studio | Large agency | |
|---|---|---|---|
| Price | lowest | mid-range | highest |
| Contact | directly with the designer | directly with the person who designs | through an account manager |
| Scope | usually one specialism | branding, UI/UX, websites and motion in one place | full service, often with media and strategy |
| Speed to start | fast | fast | slower, more paperwork |
| Risk | illness or holidays pause the project | cover within the team | low |
| Brand consistency | hard when logo, website and ads come from different people | high, one team runs everything | high |
| Best for | one task, small budget | start-ups, SMEs, e-commerce | large companies, national campaigns |
02When to choose a freelancer
You need one thing: a banner, a simple logo, a flyer.
You have a clear brief and know what you want.
Your budget is tight and your deadline flexible.
03When to choose an agency or a studio
You are building a brand from scratch: logo, website, social media and ads have to work as one.
The project combines several specialisms: graphic design, UX, website build, animation.
You need advice, not just execution: what to do first, which platform to choose, how to sell it.
You want to be sure the project will not stop if one person falls ill.
04How it works at Creadigo
We are a small studio. Your project is led by Damian Borkowski, our founder with more than 10 years of experience, and on larger projects a team of developers and motion designers joins in. You have one person to talk to and the scope of an agency: brand identity, UI/UX, websites and stores, motion design, social media and Amazon graphics.
For example, for Strefa Tenisa we have been designing campaigns, posts, animations and print for years, including materials for the Romanian market.
05Questions to ask any designer
- 01
Can you show similar projects and put me in touch with a client?
- 02
Who exactly will work on my project?
- 03
How many revision rounds are included, and what does an extra one cost?
- 04
Which files will I get, and do you transfer the economic rights to me?
- 05
What happens after hand-over: support, changes, further work?
06Frequently asked questions
01Is an agency always more expensive than a freelancer?
The hourly rate is higher, but the final cost is often similar, because a team usually does the same work in fewer hours and with fewer revisions.
02How do I check a designer before hiring?
Look at the portfolio and reviews on Google, Clutch and Sortlist, and ask to speak to one client.
03Can I start with a small project?
Yes. A small job, such as a logo refresh or a landing page, is a good way to test the collaboration before a bigger project.
Creadigo
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